Why I stopped focusing on business...

I've been in private practice for almost 10 years now and my business has had a LIFE and PULSE of it's own.  I never wanted a business.  Still to this day -- the thought of having a business isn't all that exciting to me.  My deepest desire has always been to follow the PULSE that moves deep within me.  It's a feeling I can't deny.  A deep longing I can NOT say no to.

Over the years this PULSE and LONGING has brought me down some twisty paths.

It's led me to lay down my success -- time and time again.
It's required me to turn away from the ILLUSIONS... so I can plug in deeper into the truth of WHO I AM.
It's invited me to EMBRACE my POWER and be a stand for MYSELF.

It's been humbling.

It's been LIBERATING.
It's been LIFE GIVING.
It's been HEALING.

It's been a scared practice.

Today, I want to share with you -- why I haven't been talking about or focusing on business anymore.  The past few years - spirit has been inviting me on an exploration around intimacy.  Getting more intimate with myself.  Deepening my capacity to get intimate with others.  And now I can feel there is an invitation for me to let YOU in a bit more ;)  Sometimes when I am in the fires of my transformation & learning -- I don't always have words to articulate... but today I feel them coming together - so I will do my best to share what's been unraveling.

Why I stopped focusing on business
 
A former client messaged me earlier this week and after chatting with her a bit - I felt it was time for me to share some of my truths.
 
A few years ago, I focused a lot of my content and offers primarily on helping healers and entrepreneurs shift and align their energy so they could grow their business with more ease.
 
You may have noticed that my message has shifted a bit over the past year/ year and a half.
To be quite honest their are moments where it still doesn't feel completely clear... and yet when the right client is in front of me - we drop right in and get to work.  They get me.  They get it.  And we can let the work do it's magic.
 
These days I find myself passionate about helping my clients open their hearts, embrace their power, and deepen their capacity to get intimate with LIFE.  When you do this -- not only does it support your business (your tapped into your passion, you can speak your truth with more ease and certainty, you are able to connect deeper to your clients -- and hold a more sacred/ clear space for them)… ALL of your relationships improve and your relationship with LIFE itself becomes more playful and full of wonder, joy, and delight.
 
I DO love helping healers and entrepreneurs grow their businesses - and I'm sure I always will (I love the feeling of someone tapping into their magic & zone of genuis and then helping them bundle it so they can meet the world)...
 
But, there was something that felt really off for me with that approach.
When you sign up for healing work with such a specific intention (especially when that intention involves money, creating an amazing offer, and action) - it gets REALLY tricky.
 
The ego holds on and wants to do a thing.
 
And THAT push... that grasp... that hard core desire...
Can actually begin to cloud & muddy the TRUTH.
The truth of who you are.
The truth of your unique nature.
The truth of what your Soul is desiring.
The truth of what YOU are being called to do.

THEN, you are wrestling demands, navigating stories, and either riding emotional roller coasters or powering through them -- because deep down you feel like -- "what am I doing wrong"?,  "Am I not good enough?".... "If I want THIS... I have to be willing to boundary and armor up (even if that means pushing some people away) so I can stay focused, aligned, and in a high vibe".  (P.S. This is nothing to be ashamed about.  I've been here.  And I've learned there is another way).

It can leave your nervous system in a constant fight, flight, and brace mode (which almost always leads to burnout).
After a serious of events and taking a year off from "strategy, launching, marketing"...
I see more than ever -- if we want to build something sustainable and true we need to do it from a different place.

• We need to get comfortable with DEEP LISTENING.

• TAPPING INTO OUR UNIQUE NATURE.

• SYNCING OUR ENERGY WITH NATURE.

• LEARNING TO EMBRACE ALL PHASES OF LIFE (not just creations).

• BEING WILLING TO GO AGAINST THE GRAIN.

• And being willing to get INTIMATE with ourselves, life, and each other.
  
  

The business world doesn't need more followers... it doesn't need more shiny posts... it doesn't need more women sharing how they made 6 or 7 figures...
It needs more women who are willing to open their hearts, embrace the divine feminine, and lead with their SOUL.
 
It needs more women who are walking activations -- embodying their essence everywhere they go and in everything they say and do!
So - this is why I chose to walk away from "business coaching/ mentoring".

P.S. If you are a business coach or mentor -- I believe in you and your work.  I am grateful for the business coaches that I worked with.  There IS a place for learning systems and structures.  
P.S.S Does this resonate with you?  How has running your business changed over the past year?  I'd love to hear from you -- hit reply and let me know.